In 2020, every person created 1.7MB of data, every second. 90 per cent of the world’s data was created in just the last two years. Currently, 2.5 quintillion bytes of data is being produced by humans each day. But is all of this data of any use. For companies, big or small, the answer is an astounding yes.
Data is truly today’s oil. Enterprises are investing heavily in collecting, preserving, and analysing data. However, despite the availability of abundant data, not each piece of it is useful. Raw data in its form may not be of much consequence to a business. Here is where the role of a Business Analytics professional comes to play.
Business Analytics As A Career
Organisations rely on insights obtained from historical data to help them make informed business decisions. This makes business analytics a vital aspect for the working of an organisation. Initially, the job of a business analyst was limited to performing descriptive statistics to come to a conclusion. Simpler techniques such as mean, median, mode were used to devise companies’ growth strategies.
However, with the growing availability of robust and advanced solutions and tool, business analysts can no longer make do with the old skill set. This shift has been due to the rise of data science technology. Today a business analyst should be able to evaluate data with techniques such as inferential statistics, machine learning, A/B Test, among others. In plain words, a business analyst is entrusted with processing and utilising these raw data sets to get meaningful insights that help businesses progress.
A career as a business analyst puts one at the forefront of upper management and stakeholder policies. Business analytics professionals have a stronghold over the company’s data to assess customer inputs and use it to drive up the brand value.
Given the rising popularity and demand for business analytics professionals in almost every industry, VCNow has joined hands with top-ranked management school IIM Ahmedabad to offer the Executive Program in Advanced Business Analytics (EPABA) for working professionals.
About the Executive Program in Advanced Business Analytics (EPABA)
IIM A is one of the highly ranked management schools, placed among the top 50 B-schools of the world as per the latest QS rankings for MBA institutes. IIM A is also the first management school in India to be awarded the European Quality Improvement System (EQUIS), which is affiliated with the European Foundation for Management Development.
Known for its highly qualified faculty and quality management education, IIM A’s is well known to offer great executive programmes designed for working professionals.
Candidates enrolling for this long-distance Executive Program in Advanced Business Analytics (EPABA) will be trained on skills such as statistical modelling, machine learning, financial analytics, human resource analytics, marketing analytics, and operations analytics.
This programme is open to working professionals with a graduate degree in the relevant subject, securing at least 50 percent marks. Two years of work experience in a relevant field and a relevant postgraduate qualification is also desirable.
The course is has the following modules:
- Probability and Statistics
- Data Visualization
- R programming
- Predictive Analytics – Linear Regression
- Predictive Analysis – Logistic Regression
- Machine Learning
- Text Analytics
- Fundamentals of Python Programming
- Big Data Analytics
- Human Resource Analytics
- Operation Analytics
- Marketing Analytics
- Financial Analytics
What To Expect from EPABA?
Salient features of this programme are:
- Targeted mainly at working professionals, the programme offers the benefit of interactive onsite training.
- It covers all aspects of the Business Analytics fields
- Builds the managerial and leadership skills of participants
- The focus of the course is on delivering relevant skills as per the industry demands
- After the completion of the programme, candidates would be industry and job-ready.
The EPABA programme is highly interactive, which invests generously in blending classroom lectures with real-life case studies, quizzes, and assignments. Other teaching aides that will be included in the course include–role-play and simulations, peer-to-peer learning, projects, and self-learning.
Course duration: 6 – 8 months
Fees: INR 3,67,150/- + applicable GST
Mode of teaching: Virtual Classroom + Campus Sessions
Programme Commences: May 2021
Last date of receipt of application: April 25, 2021
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