Facebook Building Instagram App for Kids Under 13: Report

  • Facebook is building an Instagram app for kids under 13, BuzzFeed News reported Thursday.
  • The project will be led by Pavni Diwanji, who previously led YouTube’s kid-focused products.
  • Facebook has faced backlash over the safety and mental health impacts of such products.
  • See more stories on Insider’s business page.

Facebook-owned Instagram is planning to build a version of its app targeted specifically toward children under 13, BuzzFeed News reported Thursday.

“We have identified youth work as a priority for Instagram and have added it to our H1 priority list, Instagram vice president of product Vishal Shah said in an internal memo, according to BuzzFeed.

“We will be building a new youth pillar within the Community Product Group to focus on two things: (a) accelerating our integrity and privacy work to ensure the safest possible experience for teens and (b) building a version of Instagram that allows people under

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The woman who wants to make kids better with money

The BBC’s weekly The Boss series profiles different business leaders from around the world. This week we speak to Louise Hill, founder of GoHenry, a banking business that provides debit cards for children.

Standing on the touchline as her son played football, Louise Hill started moaning about how her kids’ spending habits were spiralling out of control.

At the time her son was eight and her daughter was 11. Louise was so frustrated by how much they were buying online that she would pin Apple invoices to the fridge door to help her kids understand why their £4 a week pocket money was now just 50p.

The two other parents she was chatting to back in 2009 had similar stories, so the conversation really struck a chord. And inspired the beginning of a business.

“One of the dads started talking about how his son had bought something on eBay, the

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