Apple grows ad business with launch of App Store Search Ads in China

App Store Search Ads started in 2016, right around the time that Apple announced a financial target to double Services revenue by 2020 (it would go on to easily beat that goal). At the time, Search Ads were sold only in the United States. Apple would quickly expand the ad service internationally.

More than five years on, the company is now releasing App Store Search Ads in China, as first reported by blog AppInChina.

Obviously, China’s scale makes it a huge market. However, strict Chinese advertising rules limit exactly what can be promoted. In fact, developers will need to upload special documents and get explicit approval before being allowed to bid for keywords on the Apple Search Ads platform. This complexity is probably why it took Apple so long to launch Search Ads in China at all.

China is similarly restrictive on what apps can be listed on the

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Chula Vista set to launch app to help small business, reward customers

CHULA VISTA, Calif. — Small business drives the economy in Chula Vista.

Businesses like Chula Vista Brewery, where owner Timothy Parker has fought hard to stay afloat during the pandemic.

“Last 15 months been a rollercoaster — up and down — open, close,” said Parker.

There’s relief on the way as restrictions are lifted and the City of Chula Vista is turning to technology to drive more customers to small businesses.

The city is developing a new mobile app called Choose Chula. It’s designed to boost local small businesses and reward their customers at the same time.

Businesses can sign up for the program, which will allow customers to earn “Chula Points” that they can spend at other businesses on the app.

“This is a great opportunity to let people know when they’re traveling and visiting – what’s going on in Chula… what we have to offer,” said Parker, who

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Photo App Poparazzi Set To Reach $100 Million-Plus Valuation In Benchmark-Led Round Days After Launch

Days after reaching the top of Apple’s App Store, Poparazzi and founders Alex and Austen Ma are set to raise funding from venture capitalist investors that will value the buzzy new photo sharing app at as much as $135 million just days after launch.

Benchmark is set to lead the new funding round in Poparazzi, multiple sources tell Forbes, amid interest from a coterie of fellow consumer tech-minded firms whose partners have recently flocked onto the app. The Bay Area-based firm behind Snap, Twitter and Uber has committed to value Poparazzi at more than $100 million, the sources add, with one source saying Benchmark’s offer could invest $13.5 million for 10% of Poparazzi. The round is expected to close at between $15 million and $20 million overall

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Wyoming Library Business Program to Launch in Sweetwater County

ROCK SPRINGS — Wyoming Library to Business—a business-focused, community-driven and completely free resource based in local libraries around the state—has launched one of seven statewide installations in Sweetwater County. 

Wyoming Library to Business partnered with the Wyoming Women’s Business Center (WWBC) thanks to a funding grant from Libraries Build Business, a national initiative of the American Library Association, to bring resources to Sweetwater County’s White Mountain Library, including a webcam-enabled laptop to allow participants to meet virtually with experts across the state, along with a portable projector to screen webinars, online programs, and more. 

“Libraries have always provided resources and research for small businesses and entrepreneurs,” Wyoming State Librarian Jamie Markus said. “This program enhances those services by connecting patrons with business specialists outside of the library. I’m excited to see how these efforts and partnerships will help grow Wyoming small businesses.”

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The classes, webinars,

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