Youngstown officials working on app to help local businesses affected by pandemic

They hope to roll out the app in the next three to four weeks

(WKBN) – The city of Youngstown is looking for businesses to sign up for its new “buy local app” that it’s in the process of creating to support local businesses and boost the economy. 

It’s a reward app. Businesses can sign up, and customers that use it can earn rewards that can be redeemed later. 

“Every business that’s in the city of Youngstown can contribute to the rewards, but those businesses that want to be redeeming businesses, meaning that they will provide the discount or the credit to the users, those are the businesses that we have to engage with and get them to engage to sign on as a redeeming business,” said T. Sharon Woodberry,

Read More

Apple’s Privacy Change Will Hit Facebook’s Core Ad Business. Here’s How.

Facebook Inc.

FB -0.58%

will suffer damage to its core business when

Apple Inc.

AAPL -0.41%

implements new privacy changes, advertising industry experts say, as it becomes harder for the social-media company to gather user data and prove that ads on its platform work.

Facebook warned this week that Apple’s new feature, which is expected to roll out this quarter, will pose risks for its business, but the company hasn’t detailed how it is exposed. Facebook in August pointed to a small corner of its business that facilitates ad placements on third-party sites and apps. It has also played up how the change would hit small developers.

The core of Facebook’s business, its flagship app and Instagram, would be under pressure, too. The Apple change will require mobile apps to seek users’ permission before tracking their activity, restricting the flow of data Facebook gets from apps to help build

Read More

City of Miami Launches eStart, New App to Simplify Business Licensing

Published on January 26, 2021

Two people smiling while looking at computer, ready to start a business online

The City of Miami today announces the launch of its new eStart mobile-friendly web app, which allows users to apply for business licenses from the convenience of their smart phone or computer. The new tool is designed to help entrepreneurs more easily open new businesses in the City of Miami, and it comes online as Miami’s push to become a major hub for technology businesses gains momentum.

“Last year, I challenged our administration to make it possible to open up a business in Miami from a phone, and with the launch of eStart today, we have delivered on that pledge,” said Miami Mayor Francis Suarez. “Miami has always been a city – and an economy – underpinned by entrepreneurs and small businesses and eStart will ensure that future businesses of all sizes can open their doors even more easily.”

The new eStart platform simplifies

Read More

IHeartMedia’s Triton Digital Acquisition Will Consolidate Its Dominance Of Ad-Based Audio

yesterday announced that it is acquiring Triton Digital, a digital audio publishing, advertising, and audience measurement business, from E.W. Scripps
for $230 million. This is far from the first acquisition that iHeart has made in the digital audio infrastructure space, but it’s unique in that it will help iHeart tie together its various lines of business and consolidate its leadership position in many of them.

Most people know iHeartMedia for its iHeartRadio app, which plays Internet streams of AM/FM radio stations, many of which iHeartMedia owns. But iHeartMedia is really in several interrelated lines of business. It’s the largest owner of broadcast radio stations by a wide margin, with over 850 of them nationwide. It’s the podcast publisher with either the No. 1 or No. 2

Read More